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Decipher’s Reporting Solution Adds New Features

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New release of online reporting and dashboarding crosstabs tool delivers enhanced usability and data responsiveness

FRESNO, Calif. – May 13, 2013 – Decipher, a comprehensive market research services firm, has released a new version of its online crosstabs reporting tool to make it even easier to translate crucial findings and turn them into business solutions. The interface now puts more control into the hands of the user – allowing clients to rapidly explore results and export findings into presentation-ready formats. The crosstabs tool is part of Beacon, Decipher’s professional software platform and will also be available through the company’s research services offerings. “You can collect all the data in the world but

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: Articles & Press Releases

Market Research Firm Decipher Welcomes Two to Senior Management Team

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CFO, Jeffrey Bergman, and SVP of client development, Jonathan Tice, join the growing firm

FRESNO, Calif. –May 1, 2013– Decipher, a comprehensive market research services firm, has hired two new executives to join its senior management team. Jeffrey Bergman will take the newly formed position of CFO in the firm’s Fresno headquarters and Jonathan Tice will be serving as senior vice president of client development, based in New York. “We’re growing rapidly and the time is right to expand our senior management team to guide our future development as a company,” said Kristin Luck, president for Decipher. “Jeff and Jonathan are instrumental to our strategic growth plans

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: Articles & Press Releases

Decipher and iModerate Team Up to Offer Joint Technology Solutions

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iModerate’s qualitative conversations now available through Decipher’s research services and as a part of the Beacon market research platform

FRESNO, Calif. – April 24, 2012 – iModerate Research Technologies and Decipher have formed a partnership to offer integrated technology solutions to both companies’ clients.  iModerate’s qualitative conversation technology, which allows for personal, real-time conversations with respondents, has been formally integrated into Beacon, Decipher’s market research survey software platform. This complete solution will be offered by both companies. In addition, Decipher also will offer iModerate’s qualitative conversations as part of a hybrid research solution through the company’s research services offerings. “We’re continually looking for ways to enhance our client

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: Articles & Press Releases

Framework Licenses the Beacon Market Research Platform

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Independent data processing bureau will use the platform to better serve clients across multiple industries

LONDON – April 4, 2013 – Framework, an independent data processing bureau, has licensed Beacon for its survey programming and reporting needs. Beacon, Decipher's powerful market research platform, will help Framework in its goal of providing a full range of market research data services to its clients. “One of our core corporate philosophies is always to look to the future and anticipate the needs of our clients,” said Terry Johnson, managing director for Framework. “Beacon allows us to offer a comprehensive market research solution that delivers the outstanding quality and service that our partners expect from us. Decipher'

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: Articles & Press Releases

Kristin Luck Selected As 2013 Woman Entrepreneur of the Year

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Market research firm president selected by Portland Business Journal awards program

Portland, Oregon – March 19, 2013 – Kristin Luck of Decipher, a comprehensive market research services firm, has been selected as one of the Portland Business Journal’s 2013 Woman Entrepreneur of the Year award winners. Recipients of the award were chosen based their contributions to and influence on the business community. Luck was nominated based on her commitment to bettering and advancing the market research industry, including founding the networking group Women in Research (WIRe). WIRe helps women in their pursuit of leadership, entrepreneurship and career development goals; developed an industry-wide mentoring program for women in market research; and hosts events

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